The first time you see a Durban ricksha puller, you stop walking.
Not because of the ricksha. Because of the man pulling it.
He stands nearly two metres tall — or seems to, with the towering headdress of feathers, bull horns and intricate beadwork rising above him. His face is painted in bold patterns. His chest is draped in layers of handcrafted beadwork. The costume alone weighs more than most suitcases. And he has been here, on this beachfront, for over 130 years.

The Day the Ricksha Arrived in Durban
Rickshas first reached Durban in 1893, imported from Japan and put to work on the city’s steep streets. Zulu men were hired to pull cargo and passengers through the heat and the hills.
The terrain suited the work. So did the timing. Durban was booming — a port city swelling with trade, migrants, and movement. Within a decade, it had more than 2,000 registered ricksha pullers, more than almost any city outside Asia.
The men who took the job came mostly from rural KwaZulu-Natal. They worked long hours in a city still learning what it was. But they didn’t stay invisible. They started to transform the role into something no one had expected.
Where the Costumes Came From
The elaborate costumes weren’t part of any job description. They grew slowly, from individual acts of pride.
It started early in the twentieth century. One man wore a beaded necklace. Another added a headdress. A third went further still. Each man trying to outshine the last, to draw more passengers, to build a reputation on a busy street.
The costumes grew decade by decade. By mid-century, a Durban ricksha puller in full dress had become one of the most recognisable sights in Africa. Something that had begun as a working man’s job had become an art form.
A Costume Worth Thousands
Each costume is handmade. Each one is unique. No two are alike, because no two men are alike.
A single costume can take months to complete and cost several thousand rand. The headdresses incorporate bull horns, ostrich feathers, and beadwork patterns chosen by the wearer. The colours reflect where his family comes from. The patterns carry meaning that only those who know Zulu tradition can fully read.
It connects to the same symbolic language found in Zulu praise poetry and in the secret beadwork love letters that Zulu women once sent to warriors. Identity, pride, and heritage are woven into every bead.
Enjoying this? 5,600 South Africa lovers get stories like this every week. Subscribe free →
The Sacred Meaning of Bull Horns
In Zulu tradition, cattle are sacred. They carry wealth. They carry status. They carry the connection to ancestors that runs through every important ceremony in Zulu life.
When a ricksha puller straps bull horns to his headdress and steps out onto the beachfront, he is projecting that same ancestral pride. He is wearing his identity. He is making himself impossible to overlook.
In a city that once required Zulu men to work in silence, this is not a small act. It never was.
The Last of Them
At their peak, there were over 2,000 ricksha men working Durban’s streets. The motor car changed everything. By the 1940s the numbers had fallen sharply. By the 1980s, only dozens remained.
Today, fewer than 30 ricksha pullers work Durban’s Golden Mile beachfront.
They no longer carry passengers as daily transport. Instead, they offer short rides and photographs — a living encounter with a tradition that has somehow survived everything the twentieth century threw at it.
Many are following their fathers and grandfathers. Men whose families have worn these costumes on these same streets for generations. For them, this isn’t performance. It is inheritance.
Why It Still Matters
Durban has been rebuilt, expanded, and reimagined many times since 1893. The city of 3 million people that exists today bears little resemblance to the port town where rickshas first appeared.
But the ricksha pullers are still there.
In a country still making sense of its own history, they represent something stubborn and vital — the way ordinary people can take difficult circumstances and forge something extraordinary from them. The costumes are a form of refusal. A refusal to disappear. A declaration that Zulu craftsmanship, identity, and pride will not be erased by time or change.
When you see a ricksha puller on Durban’s beachfront, you are not just watching a spectacle. You are watching 130 years of a city’s story, carried on one man’s shoulders.
South Africa has a way of doing that — turning history into something you can stand next to, reach out and touch. These men have been running this beachfront through decades of change. And they are still running.
You Might Also Enjoy
- Why Every Zulu Person Has Their Own Poem — and What It Really Means
- How Zulu Women Sent Secret Love Letters — Without Writing a Single Word
- Every Year, a Billion Sardines Take Over South Africa’s Ocean — and Almost Nobody Talks About It
Plan Your South Africa Trip
Visiting Durban and KwaZulu-Natal? Start with our free 25 Hidden Gems of South Africa guide — packed with the places most tourists never find, including the best of the KwaZulu-Natal coast.
Join 5,600+ South Africa Lovers
Every week, get South Africa’s hidden gems, wildlife stories, Cape Town secrets, and braai culture — straight to your inbox.
Subscribe free — enter your email:
Love more? Join 65,000 Ireland lovers → · Join 43,000 Scotland lovers →
Free forever · One email per week · Unsubscribe anytime
